PPC advertising delivers instant traffic by placing you at top positions on search engines. With Google accounting for two-thirds of all US searches, AdWords remains the most effective PPC advertising vehicle. It not only places your site in prominent view of searchers, but AdWords enrollment also provides you with the ability to accurately test keywords, complementing your existing SEO strategies.
Rampant competition for top keywords has made PPC even more integral for any online marketing strategy. Ads and other Google-branded results take up huge screen real estate on many high-volume, money-keyword searches. A strategy that balances appearances on these search engine pages, combined with a high number of low-volume keywords, leads to a lower-cost and more effective PPC campaign.
What’s included in Professional AdWords Management Service?
♦ Keyword Discovery and Selection
♦ IAd Text Creation
♦ Help with Optimizing Landing Pages
♦ Conversion Tracking
♦ Ad Submission
♦ PPC Monitoring
♦ PPC Cost Management
♦ PCampaign Improvement Modification
♦ PCompetitive Research
♦ PLanding page development and improvements (as an additional service)